Thank you to all who voted for this year’s SEMMY awards! The votes are in and our very own Mike Belasco took first place in the Analytics category. Congratulations to Mike and all the other nominees. In addition, our good friend Everett Sizemore also won a SEMMY this year in the SEO category. Hopefully we’ve [...]
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Archive for the ‘analytics’ Category
Mike’s ‘Analytics for Local Search’ Blog Series a SEMMY Finalist!
Monday, January 25th, 2010
The SEMMYS are an annual awards event started in 2008 to honor the great content produced across the search and online marketing industry.
Our very own Mike Belasco has been recognized by the online marketing community, and his 7-part blog series titled “Google Analytics For Local Search” has been nominated as a SEMMY Finalist in the [...]
Insights For Analytics – New Free Tool From seOverflow
Tuesday, September 8th, 2009
seOverflow is happy to announce the release of a free SEO/analytics tool, Insights For Analytics, which allows you to easily access Google Insights data from any keyword report in Google Analytics. We all know that there are many factors outside of rankings which determine the level of traffic your site captures for certain keywords. With [...]
seOverflow Now Web Analytics Association Member
Friday, August 21st, 2009
seOverflow is now a proud member of the Web Analytics Association. We are very excited to be a part of this amazing group of people and companies. To celebrate our new membership, seOverflow will be releasing a Greasemonkey Firefox script which ties Google Inisghts to keyword data inside Google Analytics. Stay posted for our release [...]
Google Analytics For Local Search Part 7 of 7: Pimp Your Dashboard
Tuesday, July 21st, 2009
Thanks again for sticking with us throughout this seven part series on Google Analytics for Local Search! Throughout this series we have described various ways to look at your “local” search traffic to discover new angles, opportunities, etc. One feature most Google Analytics users do not take advantage of is the ability to customize their [...]
Google Analytics For Local Search Part 6 of 7: Explore Your Geo-modified Keywords
Thursday, July 16th, 2009
In a couple of the previous posts in this series we discussed ways of looking at your local “local” traffic, meaning traffic that originates from a specific geographic area. If you have a business such as a hotel where potential visitors are searching using geo-modified keywords (ie ‘denver hotel’), you are possibly going to be [...]
Google Analytics For Local Search Part 5 of 7: Conversions By Location
Tuesday, July 14th, 2009
A really useful new feature of Google Analytics is the ability to create Custom Reports. In the “old” days I would find myself consistently choosing different options, filters, etc to get the report just right. With Custom Reports it is very easy to create, save and execute a special report whenever you need it. With [...]
Google Analytics For Local Search Part 4 of 7: Tracking Outbound Links
Thursday, July 9th, 2009
Welcome to part 4 of our 7 part series on Google Analytics for Local Search. Most local business websites tend to have a Links or Resources page where they link out to other local businesses, vendors, partners, etc. Most of these website owners are not tracking the click traffic they are sending to these other [...]
Google Analytics For Local Search Part 3 of 7: A Filter For Local
Wednesday, July 8th, 2009
In part 2 of this series we learned how to create an advanced segment to quickly view “local” traffic vs the rest of your site’s traffic. That is very handy and easy way to view local traffic but I’d like to show you another alternative when you are really only concerned about your local traffic. [...]
Google Analytics For Local Search Part 2 of 7: Tracking ‘local’ Local Traffic
Thursday, July 2nd, 2009
Welcome to post 2 of 7 on ‘Google Analytics For Local Search’.
In the world of local SEO there are two kinds of local traffic:
1. ‘local’ local traffic: people actually who are located in an area and searching within that same area for information
example: Someone in Denver searching for a denver based mechanic
2. ‘non-local’ local traffic: [...]
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