Archives for: analytics
Analytics For Local Search – SMX Advanced London 2010
May 20th, 2010Thanks again to all who attended the Local Analytics session at SMX Advanced in London earlier this week. I had a great time, met a ton of very smart(or maybe it is the accents that make them sound smart;) and nice people at the event. I highly recommend attending this event as well as SMX
Mike Belasco Wins 2010 SEMMY for Analytics
February 7th, 2010Thank you to all who voted for this year’s SEMMY awards! The votes are in and our very own Mike Belasco took first place in the Analytics category. Congratulations to Mike and all the other nominees. In addition, our good friend Everett Sizemore also won a SEMMY this year in the SEO category. Hopefully we’ve
Mike's 'Analytics for Local Search' Blog Series a SEMMY Finalist!
January 25th, 2010The SEMMYS are an annual awards event started in 2008 to honor the great content produced across the search and online marketing industry. Our very own Mike Belasco has been recognized by the online marketing community, and his 7-part blog series titled “Google Analytics For Local Search” has been nominated as a SEMMY Finalist in
Insights For Analytics – New Free Tool From seOverflow
September 8th, 2009seOverflow is happy to announce the release of a free SEO/analytics tool, Insights For Analytics, which allows you to easily access Google Insights data from any keyword report in Google Analytics. We all know that there are many factors outside of rankings which determine the level of traffic your site captures for certain keywords. With
seOverflow Now Web Analytics Association Member
August 21st, 2009seOverflow is now a proud member of the Web Analytics Association. We are very excited to be a part of this amazing group of people and companies. To celebrate our new membership, seOverflow will be releasing a Greasemonkey Firefox script which ties Google Inisghts to keyword data inside Google Analytics. Stay posted for our release
Google Analytics For Local Search Part 7 of 7: Pimp Your Dashboard
July 21st, 2009Thanks again for sticking with us throughout this seven part series on Google Analytics for Local Search! Throughout this series we have described various ways to look at your “local” search traffic to discover new angles, opportunities, etc. One feature most Google Analytics users do not take advantage of is the ability to customize their
Google Analytics For Local Search Part 6 of 7: Explore Your Geo-modified Keywords
July 16th, 2009In a couple of the previous posts in this series we discussed ways of looking at your local “local” traffic, meaning traffic that originates from a specific geographic area. If you have a business such as a hotel where potential visitors are searching using geo-modified keywords (ie ‘denver hotel’), you are possibly going to be
Google Analytics For Local Search Part 5 of 7: Conversions By Location
July 14th, 2009A really useful new feature of Google Analytics is the ability to create Custom Reports. In the “old” days I would find myself consistently choosing different options, filters, etc to get the report just right. With Custom Reports it is very easy to create, save and execute a special report whenever you need it. With
Google Analytics For Local Search Part 4 of 7: Tracking Outbound Links
July 9th, 2009Welcome to part 4 of our 7 part series on Google Analytics for Local Search. Most local business websites tend to have a Links or Resources page where they link out to other local businesses, vendors, partners, etc. Most of these website owners are not tracking the click traffic they are sending to these other
Google Analytics For Local Search Part 3 of 7: A Filter For Local
July 8th, 2009In part 2 of this series we learned how to create an advanced segment to quickly view “local” traffic vs the rest of your site’s traffic. That is very handy and easy way to view local traffic but I’d like to show you another alternative when you are really only concerned about your local traffic.
