Our SEO process
Optimization That's Truly Personalized From Start to Finish
When we attack an SEO strategy, we begin working on two integral phases: on-page optimization and link building.
On-page optimization includes all research, planning and implementation. Anything and everything that can be controlled on the website is evaluated and altered to achieve our goals. Critical on-page optimization components include spiderability, accessibility, title and meta tags, image optimization, keyword prominence and more. And valuable, original content is a necessity on every page. Please visit our Services section for more specific details about on-page optimization.
Link building, sometimes called off-page optimization, consists of many strategies from which we select and execute on a monthly basis. Essentially, it is the process of getting other websites to link to the optimized site in order to obtain higher search engine rankings and/or direct referrals. Each link to the site can be thought of as a “popularity vote,” effectively enhancing the site's organic page rankings. Remember that it is also the quality of each link that counts, not just quantity. Effective links are created over time and should contain quality content, maximize exposure and be viewed as trusted sources.
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